I bought my 09 Limited a little over a month ago for $300 below invoice and 0% financing.
Some dealers are motivated to move inventory right now, and will use their hold backs and other hidden incentives to provide a small commission to the sales rep.
When I first starting shopping, I sent Internet queries to every dealer within a 200 mile radius, and got instant replies from right out of the gate with A plan pricing. I got an A plan PIN off the Internet but realized it was basically useless. Almost all the Internet offers were a few $100 over invoice.
Example of one reply on a loaded 09 Limited: Thank you for your email response. Here is the MSRP along with your Special Internet Price.
YOUR SPECIAL INTERNET PRICE INCLUDING ALL REBATES $30,847 + TAX & LICENSE. (a good deal, but I did not want a red edge)
Avoid the sales person, instead go straight to the desk manager. You can start with the Internet manager like I did, but most are just answering emails with a boiler plate friends and family price.
If your color and configuration is a hot setup, then expect to pay A plan pricing... If you can choose a model a little out of the norm, then you can really deal, at invoice or better.
Mine is Sterling Grey with medium stone interior, no power lift, and 18" wheels, otherwise it is loaded. Apparently the interior was keeping this car from moving off the lot, since most buyers want black interior with the sterling paint. The rear gate is so light that I never really considered getting power and I will upgrade wheels soon.
Be patient, look for the right vehicle, and stick to your purchasing plan.
Good luck.
