I've got the moulding installed on my Edge and it's great. Looks like it came from the factory with it. I was prompted to make the purchase after someone hit my door in the exact place that the moulding now protects. It's well worth the money. I can't believe the Edge comes with out this protection. I can't recommend it enough.
Sorry, but I don't know anything about their rear bumper cover, but if the quality is anything like the side moulding, it can't be bad.